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Our Mission

The Official Destination Marketing Organization of Anaheim & Orange County


The Anaheim/Orange County Visitor & Convention Bureau's mission is to provide the best sales, marketing and services to promote the Anaheim/Orange County area as the West Coast's premier meeting and leisure destination. Our primary customers are meeting planners, travel professionals, media and visitors.

Our efforts influence and generate demand for the destination, thereby creating value for members and stakeholders. Our hallmarks are quality service, trusted client relationships, valued member partnerships, innovations and excellent destination knowledge.

Enhancing the economic power of our visitor and convention industry is accomplished through the positive positioning of both the organization and the destination.